We are all familiar with the name ‘Goodyear’. Renowned as the long-standing tire and rubber manufacturer built on years of quality, this American multinational started licensing its brand name to other quality organizations within the auto parts industry. Goodyear Belts is one of these partnerships that began its journey as a startup in 2020 with a product lineup of belts, pulleys, tensions, etc. for industrial and retail sales.
As a part of the licensing agreement, Goodyear Belts is subject to the branding guidelines established by Goodyear Corporation. So they wanted to be able to:
The second part is where Codaemon came in. We were the technical support partner of Goodyear Belts and took up the responsibility of supplying the back-end systems architecture and technical resources for the e-commerce setup.